News

Gameball, the all-in-one customer intelligence and marketing CRM platform for consumer brands, has announced the completion of a $3.5 million fundraise to accelerate its international expansion. A roster of global…

We’d hate to be repetitive, but we’ll keep saying it until we don’t have to: it costs way less to make your current customers buy more than it is to…

Deciding to discontinue a feature is never an easy decision, but it’s also necessary to make sure we’re providing you with the best product experience for you and your business.…

Trying to target 60-year-old Larry and 22-year-old Harry in the same way, is often a recipe for disaster. Marketing in the modern age needs to be quite personal to be…

Trends in E-commerce are like the sea for a sailor. You can’t just focus on what’s happening now; you must always look ahead. As we draw nearer to the end…

Creating a solid customer retention strategy can be very demanding, but sometimes it can be the easiest! Previously we explored the extensive process of how you can go about crafting…