Christmas is just around the corner, which means the shopping season isn’t over yet! And this means there’s still time to acquire new customers and retain new and current ones.…
When you have an online store, or a mobile app, or both, you’re likely to send your customers messages and notifications. With e-commerce websites, these messages are called web messages.…
It’s that time of the year. For most business owners (and customers, for that matter), Black Friday season means chaos. Being one of the most anticipated shopping events of the…
Loyalty programs are gaining popularity once again. With benefits such as personalization and special and instant rewards, loyalty programs are a win-win for customers and brands alike. But what makes…
When you talk about customer loyalty with anyone, shoppers and store owners alike often think of customer loyalty programs. And you’re both spot on! But have you ever wondered about…
To make the best use of any product or service, it’s best to follow a number of best practices. Referral marketing is no exception. By following and applying some referral…
One of the most common types of rewards programs is tiered loyalty programs. And you’ve probably come across one or more of the world’s leading examples of tiered loyalty programs.…
Here’s the story: your business is getting many visitors, better than you ever expected. The high you feel when seeing that massive number in your analytics is strong enough to…
In business, whenever you decide to launch a strategy or experiment with something, you have to measure its success – or lack thereof. Was this experiment good or bad for…
Have you ever wondered how some beauty brands make it, while others don’t? Even if the new and old brands sell the exact same thing? What if they had a…