Marketing Technologies for Business Growth


Whether you’re an entrepreneur or an established business, you know the struggle of offering an excellent product or service, only to struggle to market it well. It’s like having the best piece of art, but instead of displaying it at a top art exhibition, you put it up for sale at home. My friend, the struggle is real! We know that marketing and customer relationship management (CRM) play an integral part in your business growth and in helping you stand out in a saturated market.With Gameball’s product updates, two massive releases that took place on the 21st of February, and a new pricing plan on the horizon, get ready to take your business to a whole new level. This article will dive into some of the critical features and software capabilities to show you how to market your products and outshine your competition.Key Features (Add Links to each subtitle linking to the page on the website)

  1. Profiling & Segmentation
  2. Loyalty Management & Cashback
  3. VIP & Tiering
  4. Gamification
  5. Cross Channel Messaging

Personalized Experiences Through Profiling & Segmentation

Customers want to feel that your business care about them, they want to know that you understand them and their needs. To truly understand customers you need insightful data that is organized, you need to be able to segment your audience into different categories and create personalized content for each category. The benefits of this? When a customer feels that their consumer needs are understood by you, they will purchase more of your products, they will refer friends to your business, and most importantly they will continue to be loyal to your brand as you grow. With Gameball you can create this unique customer experience using powerful customer data profiles, automated segmentation capabilities, and in-depth personalization.

Incentivize Customers with Loyalty Management & Cashback

It’s not always easy to continuously incentivize customers and keep them engaged and loyal to your brand. Sometimes you need a boost in sales during slow times, sometimes you want to create a limited-time offer, and sometimes you want to create a special campaign to create hype.Through the suite of Gameball loyalty management tools and the unique cashback capabilities, you are able to create and design campaigns easily and intuitively to target your customers and achieve all your objectives taking e-commerce loyalty to a whole new level.

Increase Customer Engagement with VIP & Tiering

Imagine you gave your customers goals to achieve, and not only do they achieve them but they continue to want new goals to accomplish! Not only that but imagine the best customers became VIPs and that you could offer special privileges to them. This is the power of our VIP & Tiering system, the ability to create an ongoing experience with your customers. Customize the tiers and allow for dynamic rewarding systems so your customers can choose the rewards they prefer, making them feel in control and connected to your brand.

Elevate your Marketing Strategy with Gamification & Rule-Based Rewards

Standing out and offering a truly unique customer experience is no easy feat in the over-saturated online markets of today. One thing never fails to create a unique and engaging experience, and that’s the power of gamification. Gamification is a tool for turning regular interactions and seemingly boring experiences into fun and captivating moments for your customers. Create rule-based rewards with complete freedom of imagination and use the rewards point system to award customers with special gifts for achieving them.

Create an Omnichannel Experience with Cross-Channel Messaging

We are constantly bombarded with messages, communication is a top priority in the digital age and having a strong Omni-channel experience is crucial. Customers love when messages have a personal touch and when the brand communication across all channels is smooth and fluid. The powerful messaging features in Gameball allow for a cohesive messaging experience allowing you to personalize the messages on your website, emails, SMS, in-app messages, and on and on the list goes. When integrated with profiling and segmentation you can truly understand your customers and create a rich and powerful messaging experience.

Keeping up with all those tools can be overwhelming, but what if you have one platform for all of this? one dashboard for all insights? Yes, we’re talking about us!

This was just a look at some of the main features of Gameball’s expansive range of functions, and there is so much more you can do with us.

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